Kickers Class of ’50

To celebrate our 50th anniversary, we are championing 50 creatives that will help shape their respective industry in the next 50 years. All of whom come together to form our ‘Kickers: Class of ’50’. Shot by photographer Rosie Matheson, the Class is compromised of photographers, designers, artists, stylists, musicians and all forms of the creative industries. Our Class of ’50 is a true celebration of talent and features some of the most exciting creative faces in the industry. Keep scrolling to meet just a handful of the class.

Olivia Dean // Singer

London singer Olivia Dean’s soulful, confessional pop song writing speaks to the universality of our lived experiences with charming, heartfelt ease. Inspired by the sounds of her childhood – Al Green, Steely Dan, Aretha Franklin, Carole King – Olivia used her music’s feel-good sunshine spirit over lockdown to pave the way for artists getting back to touring with her ‘From Me To You’ van tour this summer.


Aria Shahrokhshahi // Documentary Photographer and Filmmaker

Aria Shahrokhshahi is a British-Iranian photographer and filmmaker. Whilst he experiments with multimedia, Aria’s work is documentary at its core, focusing on a variety of diverse communities and the way people interact inside of them.


The McKing Sisters // Stylists & Designers

Jennifer and Jasmine form the McKing sisters, two of London’s most essential faces in Fashion. Both sisters are regularly seen as a voice for their community and continuously talking about the inequality within the influencer market. The McKing’s are about change and action, but their creative skillset comes in many different forms, from styling to designing.

@jasminemcking @jennifermcking_

Joe Joiner // Director of Area.Gen

East London’s very own multi-faceted, concept-led comprehensivist. With a wide range of specialisms Joe has worked across a number of clients spanning all fields of the creative industry. A purveyor of fiiiiine Graphic Design, Typography, Art Direction, 3D design / motion, Sculptural Installation and noisy beats whenever he can find the time.

Aside from commissioned based work Joe is a also Creative Director of Bricks Magazine; Director for fashion design consultancy Area Gen; Art Director for CGI/motion design specialists ManvsMachine; Director of his own product-focussed initiative Public House and Associate Lecturer to the final year BA Graphic Design Comms students at Chelsea College of Art.


Rosie Matheson // Photographer

Photographer for the Class of ’50, Rosie Matheson is based between London and Brighton, UK; and known for being a documentary style photographer. Examining the emotional connection between people and places, Rosie searches for the extraordinary in the seemingly ordinary, exploring her fascination of photographing somebody else’s world.


The full class of 50 // Alizé Demage, Aria Shahrokhshahi, Bemi Shaw, Connor Schofield, Conor Murgatroyd, Donnie Sunshine, Flossie Hughes, Fred Conybeare, Freddy Masters, Halima Olalemi, Jack Stanley, James Brackenbury, Jason Vaz, Joe Joiner, Joseph Prince, Jordan Schneider, Junior Adesanya, Kat Ambroziak, Kesang Ball, Lauren Webster, Lakwena Maciver, Leanne Elliot Young, Lewis Munro, Lory Louves, Lottie Not, Louis Bever, Manu Pillai, Mike Key, Milo Harley, Mukeni Nel, Ned Membry, Ollie Olanipekun, Ollie Rant, Olivia Dean, Olivier Geraghty, Rene Matić, Rhiannon Barry, Rob Boyd, Rosie Matheson, Ryan Kanji, Saskia Martindale, Shama Anwar, Shanu Walpita, Sienna King, Skye Cooper Barr, Stephy Fung, Taiba, Jasmine & Jennifer McKing, Tori West, Tyla Grant.

Kickers are commemorating the 50th Anniversary celebrations with an exclusive boot. The 50th anniversary Kick Hi was made to celebrate classic Kickers heritage, while looking forward to the future of the brand. Available from 9th November – shop here.

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